How to increase backlinks to your site [Part 1]

One of the most important factor that leads to your website appearing high in search engine results is the number of back links... Backlinks are your links on another website.

The multi million question….

HOW DOES ANY ONE GET BACKLINKS????

Tough question…

Two Quick free links

Two simple ones that you have probably seen around a lot when your searching for sites is the aboutus.org and the wiki directory , these can just be thrown up in about 1 minute flat, and make sure in the wiki directory you add some related categories for better potential. They should get you indexed pretty fast.

Unlimited free .edu and .gov links

Another great potential is edu and gov links as Google and others give authority over these types of domain extentions.
The ’site:’ feature in Google allows only results with that domain name or domain extension to show up. You can “hack” this feature to allow Google to find the most relevant university and government websites related to your sites.

Heres a few examples.

Google query: site:.gov blog [or site:.edu blog]
Results in: Google finds any .gov website that is running a blog or has a /blog/ directory. You can then visit these blogs and post comments (if you can find wordpress blogs like this one), and get hundreds of free .gov backlinks.
[Alternative queries: ‘blog’ ‘blogs’ ‘wordpress’ ‘comment’ ‘guestbook’ ‘2007′ ‘2006′]

Google query: site:.edu *your niche* + blog
For example: site:.edu internet marketing blog
The top result is a .edu blog that links to a non edu blog, but that blog is related and is PR3 and has edu backlinks. That is also a great relevant place to comment, even if it is not directly a .edu. On the other hand, the third result was a PR3 highly related .edu internet marketing blog with zero comments. That is easy .edu backlinks!

You can easily replicate these queries to fit your needs, and it is highly scalable. You can find .edu, .gov, and if you are lucky, .mil blogs. If you are not as picky, you can just search specifically for the blogs without the .edu or .gov extension, and you can find some high pageranked blogs on the first pages of results. Play around with it, enjoy it, it’s free! Then ofourse you know how to drop a link on the comments.

Edu Guestbooks

Guestbooks can too be quite good for dropping backlinks and if you want a few edu ones with good PR heres a small list below. Ill not go into detail on how to add your link as im sure you will all know, anyway heres the links.

PR5
http://lsa.colorado.edu/guestbook-add.html
http://www.campusrec.neu.edu/partsea...guestbook.html

PR4
http://www.studentorg.umd.edu/phibet.../guestbook.php
http://nsa.union.rpi.edu/Guest/nsagb.php

PR3
http://www.public.iastate.edu/~bethanyt/guestbook.html
http://www.uaf.edu/webauthors/wagb.html

PR2
http://cratel.wichita.edu/guestbook/...hp?action=view

10 SEO Tips For Small Business

Small businesses in the UK are increasingly turning towards Search Engine Optimisation (SEO) to get noticed. SEO plays a key role in driving more traffic to a website, thus improving its business potential.

While SEO is a powerful tool, it does not yield results if not used properly. So, here are ten SEO tips to direct relevant traffic to your website.

1. Add your company name, address and contact number to your website
Use a standard format to add this information across pages on your website. Search engines are increasingly recognising addresses from various websites and adding them to their databases. If you provide your contact details in the universally accepted format given below, it will be easier for search engines to identify and pick out this information from the rest of the contact.

2. Submit company information to Google Local
Google is the most widely used search engine across the world, with a more than 65% share of the market. Creating a Google Local profile will enable you to enter detailed information about your business, which can then be available to people searching for related information online.

3. Make use of an analytic program to improve your site
An analytic program allows you to track activity on your website. Knowing about the people who visit your website can help you in further optimising your site to suit their preferences. One such program is Google Analytics, which can be installed free of cost. Google Analytics provides you with crucial information regarding your visitors, including how they found your site and which pages they visited.

4. Check the title of all web pages
The titles are a pointer to the relevance of each web page to the search terms being used in a search engine. A title, such as Welcome or Home, does not show the search engine or the searcher the information contained on the web page. The result is a lower number of people willing to click on the site link and less relevance to the search terms used to seek your information.

5. Submit your business information across as many free directories as you can
Enter business information in directories such as Yahoo! and DMOZ. Do the same in any directory related to your niche and location.

6. Optimise keywords
The key to best results is the use of relevant keywords. To identify the relevant keywords, put yourself in your target reader’s shoes and ask yourself what you would type if you were looking for the business you are in. These key-phrases and keywords should become part of the content on your site.

7. Build a sitemap of your website and submit it on search engines
A sitemap is quite simply a map of your website. For websites that have yet to be found by search engines, a sitemap is the easiest way to let them know everything you have on your website.

8. Add META tags
META tags, which are used to list keywords relevant to a web page, were at one time the most important factor on which website rating was based on search engines. Even though the importance of META tags relative to keywords has declined, they still need to be included across every page on your website.

9. Validate your HTML code
The syntax of the HTML code used on your website must be validated. This would ensure the structural correctness of your website and improve the chances of a search engine reading your site correctly. During the validation, common mistakes can also be caught and rectified, which would help your on-page search engine optimisation.

10. Choose your SEO company wisely
While you consider which SEO company to choose for your business, avoid going by the recommendations written on the webpage of any SEO company. Do your own research on the industry. Beware of SEO firms that guarantee rankings and boast of having a “special relationship” or even a “priority submit” understanding with Google.

Earning Through Blogging

If you’re a newcomer whos looking to get your business started or just looking for an alternative source of income, then blogging might be the answer for you. Entrepreneurs, small businesses as well as large corporations are all using the popularity and simplicity of blogs. It is fast becoming the next big thing on the internet. Creating a blog is relatively easy as it does not involve any of the hassles that one would have to go through if starting an offline business. To set up your blog simply go to blogger.com and click on “create your blog”. Once you’ve created your blog your ready to start posting. While posting, always remember to use keywords that describe the product/service you’re promoting. Highlighting keywords throughout your posts works well to draw search engines and human attention to the words.

The next step is getting traffic to your articles. In order to do this, make your content as unique, relevant and interesting as possible. Share articles and insights that offer new information or provide new perspectives, this will make your blog engaging. Try adding useful information as this can score popularity for your blog. Also, make sure your content is accurate and up to date. Submit your blog to blog directories and let others know your blog exists. One technique that helps generate traffic as well as revenue to your blog is forum posting. It involves actively participating in forums that are specific to your target market. Most forums allow you to have a signature with each post and you can add your own website links in them along with a short description. Back links i.e. links added at the end of articles are also a valuable way of attracting traffic and thus promoting business. Your blog post content should incorporate appropriate back links. You can also add a donation link to your blog which can help create a buzz.

Another vital point towards making money via blogging is to include affiliate programs and pay per click programs on your blog. Affiliate marketing simply means getting attention for a product or service by utilizing online resources that are managed by partners or affiliates. This means allowing advertisements on your blog that can redirect an interested customer to a page or site where more information is provided. In return for providing a doorway the affiliate is paid a commission. Similarly you can use Speed PPC (Pay Per Click) which is an excellent way of earning online. Here advertisers pay their host whenever their advertisement is clicked, based on what the advertisers value the click to be worth. The key is to keep your customers coming back for more. Also, your blog like any other property you own can be sold if you wish, as it is virtual real estate. And thus, can earn you a packet. As blogging is proving to be one of the most effective means of making your business a success, use these simple steps to get started on your very own blog.

Affiliate Marketing Made Easy

Interested in becoming an affiliate marketer but lack of know-how holding you back? Then read on to gain an insight into the world of affiliate marketing.
Affiliate marketing is undeniably one of the best methods of promoting a web business online. It originated from the concept of revenue sharing i.e. paying commission for referred business. It is an internet based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts. The essence of affiliate marketing is attracting attention to a good or service by utilizing online resources that are managed by partners or affiliates. You need not have any marketing or sales experience to become a successful affiliate marketer. Plus, the startup cost is very low, which is a big advantage. Creating automatic marketing systems that provide affiliate income regularily is not very hard to accomplish. Choose a niche target market, where the competition won’t be very stiff, and preferably an area you’re interested in and then sign up for various affiliate marketing programs. Once you sign up with a company they will provide you with links that have an original tracking code attached to you. You then display these links on your website and promote them on the internet.
The most effortless way of doing this is by presenting advertisements on your website. Usually, the advertisement can be clicked on by a potential customer who is then redirected to another page or web site where there is more information about the good or service. Merchants favor affiliate marketing because in most cases it uses a “pay for performance” model, meaning that the merchant does not incur a marketing expense unless results are accrued. Most affiliate programs reward affiliates through revenue sharing. This means that the affiliate earns either a fixed amount or a percentage of the price of the good or service that was purchased after being tracked down from the web site of the affiliate. Another popular method of generating income online is “cost per action” i.e. the visitor only requires to click on a particular advertisement and the transaction need not end in a sale for the affiliate to earn a commission. The PPC (pay per click) is the most commonly heard of. Two easy ways of earning a buck are by using Adsense and SpeedPPC. Companies normally pay their affiliates either on a weekly, bi-weekly or monthly basis with no minimum amount of earnings required. Although it takes time to build a successful affiliate marketing program, it’s worth the effort and with time it can earn you a full time profit. Also, with affiliate marketing you can enjoy the flexibility of working for yourself.

Blogging Facts

Blogging is an excellent way of expressing your outlook on any subject that you’re passionate about. Always blog about what you know and what interests you as this makes it easier to write about. Make sure that your blog is updated regularly and that its content is accurate, after all you not want to make a fool of yourself in front of the whole wide world. A good idea would be to proof read all articles before you post them on your blog. Presentation is another point you’ll want to keep in mind. Spending a few minutes on it will help in keeping visitors coming back for more. Your blog should also be relatively easy to navigate as this will help visitors find what they want quickly ‘coz let’s face it- most of us have the patience of a 3yr old. Create interesting content, keeping your viewers engaged is a sure shot way of getting them to return time and again.

The content of your blog should be relevant and its quality should be up to the mark. A good way to check this is to simply put yourself in the readers’ position and ask if you’re satisfied. Incorporate keywords in your posts as this will lure the search engines as well as your readers’ attention. Another important point to be kept in mind is links. When adding links check to make sure that they are complementary, more so if you are linking to other blogs. Also, try adding helpful information to your blog; this will gain appreciation from your readers. Plus, filling your blog with helpful information will assist individuals in their day to day life. Another good technique you can use to popularize your blog is forum posting. Find forums that are concerned with the same topics that you are and start getting actively involved. Most forums permit a signature with each post so be sure to add your own website links here. Also, submit your blog to blog directories, this will help spread the knowledge of your blogs existence.

Irrespective of whether your blogging for work or for fun, you can always turn your blog into a revenue generating enterprise. If you want to become a successful blogger as well as make a tidy packet, try to learn how to make effective blogs. Include affiliate programs and PPC (pay per click) programs on your blog. You can do this using Adsense and SpeedPPC. This means allowing advertisements on your blog that can redirect an interested customer to a page or site where more information is provided. In return for providing a doorway you are paid a commission. A few safety points to remember are: avoid postings that could enable a stranger to locate you, be very careful about photographs and videos you post on your blog, do not lie about your age when signing up for a blog as age limitations are there for a reason and finally be very cautious while adding strangers to your “friends list”.

Synopsis of Internet Marketing

Internet marketing is basically the marketing of products or services over the internet. Web marketing, online marketing and e-marketing are some of the other terms used to describe it. Internet marketing ties together the creative and technical aspects of the internet e.g. design and sales. The goal is to effectively reach as many people as you can. The internet is one of the best mediums of marketing today as it possesses certain unique qualities. Its interactive nature is an exclusive property that no other medium possesses. It also enjoys a broad reach to a global audience irrespective of their geographical location. The power of 24x7, the fact that your customers can shop whenever they want, at their own leisure and convenience is unbeatable. Lower costs of distribution of information and media means that for a fraction of traditional advertising budgets you can reach a global audience. Speed is another handy characteristic. It allows immediate updating of information. Typically a customer browses the net alone therefore you also get the benefit of the one-to-one approach. The fact that it appeals to specific interests rather than a broad demographic is another plus factor.
An indirect advantage of the internet is that it makes the process of measuring statistics easy. This is useful in tracking the results of various campaigns. Advertisers can use the pay per impression, pay per click, pay per play, or pay per action method to attract customers. In this area, Adsense and PPC are the most familiar. As online marketing programs usually involve clicking on an advertisement, performing a required action or visiting a website, it is easy to track results of various campaigns and compare them to find the best one. As a result of the exposure, response and overall efficiency, internet as a medium of marketing is fast gaining popularity.
As popular as it maybe, it is not all a pretty picture, it does have is drawbacks like any other medium. Security concerns are the most dangerous problem. A widely used method to safe guard against this is encryption. But, even if you are reasonably well secured, the fear of a problem arising is next to impossible to erase. Lack of customer service is another predicament that little can be done about. Speed besides being an advantage also ranks as a disadvantage, as easy updating of information also results in easier outdated information. Software and hardware costs are another snag. Purchasing and maintaining your software and hardware can occasionally total up to quite a bit. Also, the obvious challenge of too much competition is a bit hard to block out.
Internet marketing along with its pros and cons has undoubtedly taken the world by storm. This is evident by the massive impact it has made on several industries such as film, music and pharmaceuticals. The number of banks now offering the ability to perform banking tasks online is another great example which proves that internet marketing is here to stay.

Internet-The modern mans money maker.

Internet has changed the way of living. It has changed the way people look at life. It has made the world a smaller place. You no longer have to stand in queues to book your train ticket. You can do it with just a few clicks sitting at home. And when it comes to business, it has changed the entire concept of trade. The whole world is a market place. A market place, where any entrepreneur can sell his products or services however big or small they may be. Internet has given people the option of using the entire world as their target audience. As an entrepreneur you can target any part of he world or any section of society in the world. All you need is to make people know that you have the product. The best way of doing this is by having your own website. Many web hosting companies give this facility at such menial costs when you are looking at the world as a market. Keep the website simple. Don’t put in unnecessary information of your product. Like if you are dealing with selling of cars then don’t put information about free new computers or software’s on the site. Keep it informative to your topic. The content added should contain keywords related to your product. This will help when search engines are indexing the websites. Make the site easy to edit. Don’t make too big pages as it would take long time to load. Attract the users by putting catchy titles and pleasant page colors. You could even add links off other sites to yours. If it’s the same car website, you can add links of car manufacturers, car spare-part dealers, etc. This increases the back links of your site and thus helps in increasing Google page rank. The contact page should contain all the information your client would require to get n touch with you.
An additional advantage having a website is to advertise other products on your site. You can put ads of various companies and individuals on your site. Speed PPC is an excellent tool for this. You just need to insert this code in the source code of your website and within less than an hour you will have ads of the required subject on your website. Speed PPC will show advertisements on your website as per the keywords you have asked for. If you want ads of cars and its accessories in your advertisement space then only those advertisements will appear. These campaigns are very easy to setup. When the use clicks on theses ads the website owner gets paid a particular amount. This depends on how much the ad is worth. The ads don’t depend on whether there is more traffic or less traffic to the sites also. You can even add bookmarks to your website. Incase the user wants to bookmark your site he or she can do it with just a click.